Ambition and Quality.

We believe that everyone is creative and we want to use the Generator as a vehicle to showcase a spectrum of creative outputs from the local area and beyond.

Ambition and Quality.

We are committed to developing a physical infrastructure to enable a new scale for creativity in the Charnwood area and beyond. The legacy of the Generator will hopefully be a new level of ambition for this community and their relation to the arts.

Ambition and Quality.

The Generator will be a landmark cultural venue for Loughborough, providing professional-grade facilities and equipment to support local artists and creative groups. Our purpose-built spaces will nurture creativity, enable collaboration, and help deliver exceptional arts experiences for everyone in our community.

Ambition and Quality.

We aim to utilise the unique space of the Generator to enable creatively ambitious work which wouldn't otherwise have a home within Loughborough and to present to a wide-ranging audience from the local community.

Ambition and Quality.

Our broad ambition is to raise the quality and impact of the arts in our community and beyond. We are driven by a commitment to excellence in every facet of what we do, from our artistic programming to our community engagement initiatives.

We aim to set new standards locally for innovation and creativity ensuring that the arts continue to enrich lives, inspire creativity, and spark meaningful dialogue in our diverse and dynamic society.

Ambition and Quality.

We embrace change and innovation, ensuring our cultural offerings evolve with our community's needs. Our commitment to cutting-edge technology, from live streaming capabilities to comprehensive digital infrastructure, enables us to connect local and national arts experiences. This dynamic approach allows us to continually adapt our production, distribution, and exhibition capabilities.

Ambition and Quality.

When completed, the Generator’s physical infrastructure will meet exceptional standards, which will enable high quality performances and events.  We are committed to delivering excellence in contemporary music across diverse genres, with a focus on advancing performance and participation.

Ambition and Quality.

We understand that effective leadership requires adaptability and innovation, balanced with reflection and a forward-looking approach.  To strengthen and diversify our board, we have a committed team of volunteers and an advisory board.

Ambition and Quality.

We continually strive for excellence, adapt to changing circumstances, and cultivate an inclusive and innovative environment that empowers our team to lead with creativity and responsiveness. This dynamic approach ensures that we remain a forward-thinking, artistically vibrant, and resilient contributor to the arts and cultural landscape.